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BLOG: STEVEN QUON
 

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2019 STANDARDBRED CANADA CALENDAR ANNOUNCEMENT

Steven Quon November 13, 2018

From Thoroughbreds to Standardbreds we go, Standardbred Canada have been very busy finalizing their production of their 2019 Calendar, which will be available for order in the first week of December. If you would like a calendar, please contact Hailey Saunders at hsaunders@standardbredcanada.ca

Back in April of this year, I made my very first trip to a race track, which was at Century Downs in Balzac AB, and saw this moment that I just had to capture in the first hour being there, while the crew were out on the track.

This picture will be displayed in the calendar for the month of February, as well used as Standardbred Canada’s photo of the month for February. A small featured piece will also be written on me to be shared.

A big thank you to Chelsea Chase for having me out that day. If it wasn’t for Chelsea, I wouldn’t have had this opportunity to capture this special moment inside the barns that summarizes the Harness Racing world very well showing the passion, dedication and hard work that all the racers put in, day in and day out with their horses.

There will be an official announcement coming in the next week or two from Standardbred Canada. Stay tuned.

In MARKETING & BRANDING, ABOUT STEVEN
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MY FIRST YEAR IS NOW COMPLETE!

Steven Quon October 25, 2018

Sorry for the long post, I know this is a bit long but I am just excited! :)Today marks my 1 YEAR ANNIVERSARY since officially launching my Equestrian career last October 2017!

Things weren't always lovely as roses leading up to my decision to do this professionally. If it wasn't for a few great friends of mine who had a serious chat with me and told me that I should consider doing this as a career, I most likely wouldn't have started when I did. I sat on the idea for a few months and it was during this beautiful Fall evening, sitting at the lake behind my house with a friend of mine, having this exact same discussion, that it hit me that I can do this as a profession.

Regardless of the number of people who told me to wait a few years, get my experience first, then start my business - so that I don't crash and burn. Did it ever cross my mind to hold off? When my heart told me that I could do this, absolutely not! I knew what was ahead and that I had to put some SERIOUS, MAJOR time into getting myself to where I needed to be but I was willing to do whatever it took. I hustled and worked around the clock to put together the building blocks of my business.

Was it risky diving right in the way that I did with zero experience? Heck ya! But I am one who loves to take risks in life because life would be awfully boring if we never took risks. I wouldn't have taken this risk if I didn't believe in myself.

So then I started writing my business plan, which nearly took a month to complete, as some decisions were incredibly difficult to make. I didn't just come to my decisions overnight, I collaborated with friends and others in the Equestrian industry across many disciplines and backgrounds from all across North America to get their insight, since diving into the Equestrian world as a photographer and videographer was all new to me.

Then I moved on to my website, which was a whole other animal to take on altogether.

I had people tell me that I should only focus on one, either Western or English but not both. I was never convinced of this because I knew that it was just the matter of time before I drew interest from the other side. The market in Alberta is too even when you look at the Western audience to the English audience.

Video in the Equestrian world? Serious? What? Why? Who's going to want that? I was almost tempted to leave it out but I went with my gut and decided to keep it intact and I am sure glad that I did. Is there a market for Equine Videography? Absolutely there is, I wouldn't be offering it if I didn't believe there was one. It's just been a little forgotten and it needs to be re-discovered. :) Photography is wonderful, same goes for Videography but they both lack aspects that the other has. So when you put the two together, you have something truly magical.

I love film making, it's an entirely different beast than photography and it requires a completely different skill set. Though photography and videography share many of the core technical aspects, the approach is so different that it's a whole other world altogether.

Thank you for everyone's support, it means the world to me. All the people that I've met and had the opportunity to work with in my first year has been simply wonderful. All the feedback, insight, tips, advice, discussions, debates that I have received (and still do get) is all greatly GREATLY appreciated and I never take any of it for granted. You are all a HUGE factor in determining how my first year progressed.

You get better when you learn from your mistakes. The mistakes that I made in my first year, I will not be making in the second year and so on. Make adjustments, adapt to changes and learn from your experiences.

I can't express in words just how much I am looking forward to my second year in what I consider as me, just "getting started."

In the month of December, I have some great posts coming up, flashing back through the entire year of 2018 such as:

"My best action shot of 2018" 
"My favorite discipline to photograph"
"My toughest challenge of 2018 that I've had to work through"
"Top 5 assignments of 2018 that almost happened" (this is one that you won't want to miss!).

In ABOUT STEVEN, MARKETING & BRANDING
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FINDING MY ASSISTANTS

Steven Quon October 18, 2018

Here is just an update regarding my "Assistants" positions (main assistant, backup assistant) since I originally posted an ad for it over a month ago and many are curious where I am in the process and whether I have found two people yet.

It has been a very long process but I am extremely confident that I have found my side kicks this time around. I have narrowed it down to my top 3 candidates right now, in which I will be individually trying out my top 2 out in the field for a day over the next little while.

Getting to know these candidates over the phone is great but it all comes down to seeing how they work with me in the real world in real time situations.

It's been a long haul but the final door is just about there. :)

In ABOUT STEVEN, MARKETING & BRANDING
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INTERVIEW WITH GRANT MACKINNON

Steven Quon October 17, 2018

If you are looking to get more acquainted with Dual Certified Equine Dentist Grant MacKinnon, then now will be a fantastic opportunity!

I will be having a sit down interview with Grant this Saturday in a gorgeous private facility out in Priddis, AB discussing several topics in the world of Equine Dentistry.

I am going to try my absolute best to get this sit down interview done and published, ready to share before I leave for the States on the 30th. But if not, then it should be up in the second week of November.

Stay tuned for more. :)

In EQUINE VIDEOGRAPHY, MARKETING & BRANDING
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NEW UPCOMING MARKETING VIDEO!

Steven Quon October 16, 2018

Any recommendations?

It is that time again. Over this winter, I will be shooting my next marketing video. I have received very positive feedback on my previous marketing videos that I have shot this past summer and have been itching to put out my next one. If you have yet to see any of them, you may watch them on the main page on my website - www.stevenquon.com

1) Equine Portraiture
2) Equine Shows & Events
3) Equine Videography

I was originally wanting to film this next video in the Fall (my favorite season) but unfortunately I am not going to have enough time and the winter is when things quiet down a bit so that is when I focus on the back end fundamentals of my business - marketing, SEO, etc.

I will need 3 to 4 people (who all have horses, but don't worry not all of you will be needing your horses) who live within 100km of Calgary, with diverse backgrounds and age differences, who would love to be the stars of my next video. I will need a place to film it so at least one of the 3 or 4 people must have a place willing to use for the filming. There is a very specific culture that I am going for in this video.

You must be able to handle the winter cold since there is a good chance this will be filmed in the winter (perhaps around Christmas time) all dependent on my availability. Nothing severe like a -30C day, but it may be a few degrees below zero.

Please PM me if interested or tag anyone who you feel would be a great fit and tell me:

1) Why you would like to work with me.
2) What makes you a great fit for my next marketing video.

Thank you for reading. :)

In MARKETING & BRANDING
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UPCOMING JONATHAN FIELD ANNOUNCEMENT

Steven Quon September 11, 2018

Tune in on Sunday September 30th at 9AM MST / 11AM EST on Facebook Live as I will be making a big announcement with this man, that many of you know, Mr. Jonathan Field! So excited!

In EQUINE VIDEOGRAPHY, MARKETING & BRANDING
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DIRECTOR'S CUT ON MY EQUINE SHOWS & EVENTS MARKETING VIDEO

Steven Quon July 26, 2018

I would like to share my thought process on how I went about making my Equine Shows & Events marketing video with Nelly Murphy, Anne Murphy and Rolex.

Enjoy! :)

Click HERE to watch.

 

 

In EQUINE VIDEOGRAPHY, MARKETING & BRANDING
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